CLIENT : Kelloggs Muesli Packaging for DY works Mumbai
TASK : To create a distinctive, innovative look in packaging from Kelloggs Extra Muesli to Kelloggs Muesli, harnessing the equity of Kelloggs. The design needed to bring alive the positioning from Breakfast to a Lifestyle Product.
The architecture of the pack was taken across all the variants in this category with different ingredients and pack colours