TASK : To create a social media facebook tactical campaign for the newly developing property, Lavik Shanthi. The ultra-luxurious 3-bedroom apartments are designed keeping the finer details in mind making these residences supremely comfortable and private. Here, the USP is the feature and they are presented in a witty, fun style. This will not only drive home the feature benefit strongly it will also entertain the customer, which in social media is a highly effective tool to disseminate information.
